Jan 20, 2007

Aspiring Designers

I often receive questions from aspiring design students asking for advice. Many seem overwhelmed by school projects (which I remember all to well).

My advice is this, Take chances with your school projects. Now is the time to step outside of the expected box. It’s all in the PRESENTATION!

I remember my junior year project like it was yesterday. The assignment was to design a day care center. We spent months researching codes, saftey requirements, structural issues, programs etc. When presentation day rolled around many projects looked bland and expected. It was easy to fall into the hum drum of logisitcs, and therefore create an uninspired design.

A project should visually present itself as something unique, your interpretation of the information gathered. While it is our job to implement the important issues of design (a designer’s goal is to create safe, functional environments for the public) you should also excersice your creativity to make them unique to each client.

My college friends still laugh about my day care center presentation. I was adamant to break out of the mold and offer something different. Some said my presentation looked like a night club for toddlers. While my professors thought it was “a bit too out there”, it was this project that caught the eye of my first boss and landed me my first job. In a sea of sameness, you have to set yourself apart to be recognized. Find the energy to go the extra creative mile.

Here are a few examples of various presentations from last year

sherman_rev_el.JPG

The homeowners wanted a casual elegant room. The presentation reflects that with a soft palette of greens and tans.

barcode-lounge-area.JPG

This is not my day care project from College, but it is a night club I designed called BarCode. The owner wanted an upscale sophisticated modern look. The presentation demonstrates that with moody lighting, black and white artwork and a sleek red sofa with metal martini tables in front

before-010.jpg

Homeowners often have a hard time seeing past the room’s current condition. With all of the pink carpet and white paint, the presentation was critical in showing the room’s potential. (see below)

rendering.jpg

Page 2 of 4 pages  <  1 2 3 4 >